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AI for Trade Shows & Expos

AI for Trade Shows & Expos

Make every interaction work smarter.

KNVI Labs keeps organizers, exhibitors, sponsors and visitors informed through KATHN and AI Consulting.

Explore Trade Show AIBook an AI Discovery Call

Example conversation · Voice

From a Missed Deadline to the Right Next Step

  1. KATHN: Hi, I’m the AI assistant for the show’s exhibitor team. Our records show the electrical service order for your stand is still outstanding. Would you like me to send you the service-order guide?
  2. Exhibitor: Yes, please. I wasn’t sure where to submit it.
  3. KATHN: I’ll send the guide to you now on WhatsApp. The deadline is Friday. Would you like a reminder tomorrow afternoon?
  4. Exhibitor: Yes.
  5. KATHN: Done. I’ve sent the guide and scheduled the reminder.

KATHN handles repetitive exhibitor communication; exceptions stay with your team.

Live across your event

  • ExhibitorService order submitted
  • VisitorRegistration confirmed
  • ContractorLoading bay assigned

Real Show-Floor Experience

Tested on a Real Show Floor

We ran KATHN live at our own stand at MEES 2026, the Middle East Event Show at Dubai World Trade Centre, with 170+ real conversations with visitors over two days in English, Gulf Arabic, French and Russian.

A live stand deployment, not organizer-wide communication, in an active trade show environment.

Explore KATHN →

MEES 2026 · Dubai World Trade Centre

170+

real conversations with visitors over two days

Where AI Can Help

Smarter Exhibitor Management and Trade Show Operations

Exhibitors, contractors and sponsors all work against fixed deadlines. Trade show automation cuts repetitive coordination and surfaces missed actions.

Exhibitors Missing Critical Deadlines

Reminders for service orders, badges, stand approvals and setup requirements.

Move-In Bottlenecks

Timely loading-bay, access and build-up information.

Typical questions include:

  • “Which loading bay is ours?”
  • “Which gate do contractors use?”
  • “When is the service-order deadline?”

Registered Visitors Who Do Not Attend

Trade show communication automation reconnects with registered visitors and answers last-minute questions before the doors open.

Post-Show Follow-Up That Starts Too Late

Trade show workflow automation starts follow-up while exhibitor and visitor interest is still active.

Exhibitor Deadlines

Every Exhibitor Deadline, Followed Up

Service orders, badge lists and stand approvals each have a deadline, and every exhibitor is at a different stage. KATHN reminds the ones who are behind and shows your operations team what is still open.

Exhibitor deadlines · Hall 2

  • Stand A12Electrical order: reminder sent
  • Stand B04Badge list received
  • Stand C19Stand design approved
  • Stand D07Freight slot: reminder sent

Built Around Your Audience

AI Support for Every Stakeholder Behind the Show

Each stakeholder needs different information at each stage.

  • Trade Show Organizers

    Our AI solutions for trade show organizers keep high-volume workflows moving with less manual coordination.

  • Exhibitors

    Service-order deadlines, badges, approvals and setup.

  • Sponsors

    Deliverables, branding deadlines and schedules.

  • Visitors and Buyers

    An AI trade show assistant gives visitors exhibitor details, schedules and directions.

  • Contractors and Operations Teams

    Contractor access, loading bays and build-up schedules.

Across the Show Lifecycle

Trade Show Communication, Before to After

  1. 8–12 Weeks Before

    8–12 Weeks Before: Exhibitor Onboarding

    Welcome new exhibitors and point them to the right forms and guides.

  2. 4–6 Weeks Before

    4–6 Weeks Before: Deadline Follow-Up

    Chase service orders, badges, approvals and branding before each deadline passes.

  3. 2–3 Weeks Before

    2–3 Weeks Before: Visitor and Sponsor Confirmation

    Confirm visitor and sponsor attendance and send the practical information they need.

  4. Final Week

    Final Week: Move-In Support

    Share loading bay slots, access rules and last-minute updates for move-in.

  5. Show Days

    Show Days: Live Support

    An AI trade show assistant answers venue, schedule and operational questions live.

  6. 1–2 Weeks After

    1–2 Weeks After: Trade Show Follow-Up

    Trade show workflow automation starts lead follow-up while interest is still fresh.

Two Ways to Apply AI

Automate Trade Show Communication or Build Custom AI

KATHN

KATHN for Trade Show Communication

KATHN is KNVI Labs’ AI communication and orchestration platform.

It manages repetitive communication across:

  • Voice
  • WhatsApp
  • Social media
  • Email

Exhibitor reminders, visitor questions, confirmations and follow-up.

It’s a practical start with trade show communication automation, without replacing your systems.

How to Start

Live in about five days

Deploy KATHN

For communication-focused use cases, KATHN is typically live in about five days.

KATHN can support:

  • Exhibitor reminders
  • Visitor communication
  • Attendance confirmations
  • Schedule updates
  • FAQ handling
  • Post-show follow-up

Explore KATHN

AI ConsultingDesigned with you

AI Consulting for Smarter Trade Show Operations

Beyond communication, we design and implement broader AI with you.

Potential consulting opportunities include:

  • Exhibitor matching
  • Lead prioritization
  • Show-floor insights
  • Exhibitor intelligence
  • Attendee recommendation workflows
  • Operational automation
  • Event data intelligence

We design these AI trade show solutions with you, around your audience, data and event technology.

How to Start

Two weeks

Start With an AI Opportunity Assessment

For broader workflows like exhibitor matching or lead prioritization, start with a two-week AI Opportunity Assessment.

We map the workflow, review your data and define the next step.

Start an AI Opportunity Assessment

What Better Trade Show Workflows Can Deliver

Fewer Missed Exhibitor Deadlines

  1. Fewer Missed Exhibitor Deadlines

    Service orders, badges and approvals kept on time.

  2. A Smoother Move-In

    Faster loading and build-up information in the busiest week.

  3. More Confirmed Visitors

    Reconnect with registered visitors before the show.

  4. Faster Post-Show Follow-Up

    Trade show automation starts follow-up sooner, while visitor interest and commercial opportunities are still active.

Works With Your Trade Show Stack

Works With Your Show Platforms

KATHN can connect during setup with event, registration, CRM and marketing systems.

Event Platforms

  • Cvent
  • Bizzabo
  • Eventbrite
  • Swoogo

CRM Platforms

  • HubSpot
  • Salesforce

CSV Workflows

KATHN can also work from a CSV export when a direct integration is not required.

Your platforms keep running; we add AI around communication.

Explore More Event AI

Related AI Use Cases for Trade Shows

Frequently Asked Questions

Can't find your answer? Book an AI Discovery Call →

AI solutions for trade show organizers can support exhibitor communication, visitor questions, deadline reminders, workflow coordination and post-show follow-up while reducing repetitive manual work.

An AI trade show assistant can help visitors and exhibitors access show information, schedules, access details, setup guidance and answers to routine questions.

Trade show communication automation can help teams deliver confirmations, reminders, updates and follow-ups across the show lifecycle based on stakeholder needs and timelines.

Yes. Trade show workflow automation can support repetitive actions across exhibitor communication, attendee support, deadline management, data handling and post-show follow-up.

Yes. AI can help deliver reminders, service-order information, badge-registration updates, stand-approval deadlines and other important pre-show communication.

Yes. AI can support sponsor communication around deliverables, schedules, branding requirements and follow-up actions. Broader sponsor workflows can be designed through AI Consulting.

Yes. Through AI Consulting, KNVI Labs can design attendee or buyer matching, recommendation and networking workflows around event goals and available data.

No. KNVI Labs works alongside existing event, registration and CRM platforms. KATHN can connect with Cvent, Bizzabo, Eventbrite, Swoogo, HubSpot and Salesforce, or work from a CSV export.

Conference hall with rows of chairs facing the stage

Run a Smoother Trade Show With AI

Explore AI trade show solutions for fewer missed actions and faster follow-up.

Book an AI Discovery Call